With the world being dominated by social media, your business’s online presence is one of the most important things when it comes to self-promotion. There are some businesses that solely rely on the internet to gain customers, rather than have the option to visit in-person, and they are flourishing in every way!
A vital component of amping up your online presence is making sure you have updated photos that sum your business up in just a few snapshots. However, just posting any photos on your business’s website won’t do– you’ll want to hire a professional and take new pictures of all of your corporate employees, along with maybe some snaps of some other employees doing their job and loving it!
Professionalism is key
You wouldn’t want your business’s photos taken on someone’s phone or basic digital camera, would you? It’s always a good idea to look around for some corporate headshot packages to see what would best fit your needs. Set aside a couple of hours one day to have your staff take some nice, professional portraits for your website or social media and get started growing your business!
Having photos of employees makes your business real
When you attach photographs of your employees with their names on your website or social media pages, whether they are corporate or a lower tier employee, it makes your business that much more real. Seeing who they’re talking to and doing business with, rather than just putting their trust in a name, makes people feel much more comfortable when associating with you and your employees. Yes, professional photography may be a little high priced, but in the end, it is so worth it!
Using outdated pictures may drive customers away
You shouldn’t still be recycling the same photos from your business in 2007. Getting with the times and ensuring that your photos stay updated and new (photos taken once a year is probably reasonable to stay updated) is a great way to keep your business looking fresh and new to everyone who looks you up!
Be sure to smile in your photos!
Of course you want to still remain professional and business-like, but flashing a nice smile in your headshot will make you seem more approachable and down-to-earth, which is what customers search for when looking into businesses and their employees. You want to be sure that yours and your employees’ smiles are tasteful and professional!
Once you’ve decided on a photographer for your corporate headshots, you can upload them to your social media pages and/or your website and start generating traffic of new customers for your business.
No matter what your company has to offer, new headshots of your employees and your corporate team will put potential customers’ minds at ease once they see who they are doing business with, rather than just putting faith into a voice over the phone or some text over email.
Contact a Denver Headshot Photographer who can get you results and help you feel comfortable! Or Call us at 720-201-0402